Success Stories

Our inventory of case studies, presentations, and white papers reflects our experience across all industries.

Case Studies

Global Technology Leader Realigns Sales Compensation, Lowering Costs 3%

 

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MarketBridge Constructs Holistic View of Marketing Performance for Leading Global Internet Service Provider

 

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MarketBridge Executes Sophisticated Nationwide Marketing Program for Global Communications Company in Record Time

 

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B2B.TV Helps Global Consulting Leader Re-Energize Pipeline and Decrease Cost Per Lead by an Amazing 88%

 

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Top Technology Solution Provider Revamps its Services Offerings for the SMB Market

 

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Integrated Telecoverage Channel Helps Global Software Leader Generate €2 million in Leads In First Week

 

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Global High-Tech Leader Transforms Its Relationship Marketing Program to Generate $1 Billion in Incremental Revenue

 

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Technology Solutions Provider Transforms Customer Loyalty Program, Increasing ROI Up To 500%

 

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Global Solutions Provider Achieves Unprecedented Customer Insight Through Its Resellers

 

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Global Networking Leader Optimizes Partner Program and Cuts Costs by 20%

 

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MarketBridge Revolutionizes Leading High-Tech Company’s Partner Marketing Strategy

 

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Global Pharmaceutical Leader Achieves More Than 100,000 Incremental Contacts and Reduces Physician Coverage Costs 87%

 

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MarketBridge Builds Turnkey Sales Channel for Medical Equipment Company; Doubles Same-Territory Revenues in 9 Months

 

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Leading Business Information Provider Uses Telecoverage Channel To Cover SMB Market And Boost Revenue By 20%

 

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Global Marketing Dashboard Helps Communications Leader Accurately Predict Performance and Chart ROMI

 

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Presentations

Convergence or Convenience?

MarketBridge VP Katrina Lowes and Jon Pelson, BT’s Chief of Convergence, answered this question at the Telephony Live! Conference (October 11, 2007).

Download the Presentaion Here

On Demand: The Future Pharma Marketing Model

Explore the complexities and limitations of today’s Pharma marketing mix models, and the benefits of moving to a segment focused marketing strategy. Original broadcast: August 7, 2007

View and Listen Here

Using Predictive Analytics to Drive Value in the B2B Pipeline

Discover how to use predictive analytics to strengthen your multi-channel relationship marketing efforts—from the first tentative prospect contact through the final sale (and beyond). Original broadcast: August 30, 2007

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White Papers

Driving Value Through B2B Pipeline Optimization

By the MarketBridge Life Sciences team

Two predictive analytics frameworks for optimizing the B2B pipeline

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