Brice Chaney
Vice President, Accounts
As Vice President of Accounts, Brice works with client leads to deliver creative and effective go-to-market solutions and programs. Brice has spent the last 12+ years broadly in the commercial strategy and insights space. Within this space, Brice has a diverse background spanning analytics, consumer insights/research, commercial strategy and sales and marketing operations, and has worked across multiple B2B and B2C industries including software/technology, insurance, financial services, CPG, and Media.
Most recently, Brice was a client engagement lead at Alexander Group, a revenue growth management consulting firm, where he led commercial strategy development and project delivery as well as managing key account relationships. Prior to Alexander Group Brice founded and exited a software company, FocalOps, that was focused on bridging the growing gap between finance/management and software development teams.
Before founding FocalOps, Brice held multiple leadership positions at Collage Group, a marketing strategy and services firm, including overseeing the research and consulting practices as well as the syndicated product. Brice helped Collage group grow 8x over a 7 year period while at the firm. Brice started his career in the Analytics practice at MarketBridge.
Brice has a BA from Colgate University, and an MA from in Economics from NYU.
Brice’s Posts
3 Strategies to Win with Customer Experience in the Platform-as-a-Channel Ecosystem
Subject: StrategyIn a previous article, we discussed the rise of ‘platforms-as-a-channel’ and the implications for companies across all industries. While there is a multitude of factors driving the rise of platform marketplaces, the underlying driver that makes it a sticky trend lies with the customer. Customers are looking …
Read MoreLeveraging Channel Partners as Your Frontline to Sales Agility
Subject: Channels, Sales EnablementAs the technology industry landscape continues to shift towards XaaS recurring revenue models, the role of the channel is changing dramatically and forcing a new model for the vendor-partner relationship. While there are clear financial benefits of the recurring revenue transition, the underlying driver is …
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