AEP Digital Listening Bulletin #2

Not surprisingly, the rhetoric has heated up as consumers began to react to the multiple messages and plan options being received around Medicare Advantage across nearly all media channels as AEP shifts to full speed. The “improved”  CMS Star Rating system results were released on October 11 and show that Medicare Advantage…

Open Enrollment Digital Listening Bulletin #2

Welcome to week two of our Fall 2019 Group Benefits Open Enrollment Digital Listening Bulletin. Even more of the benefits conversation turned to the rising costs of the healthcare portion of group benefits over the last two weeks as the reality of 2020 plan options settles in and employers and employees are both faced with rising plan costs, decreased benefits-or both. According to the KFF 2019 Benchmark Employer Health Benefits Survey released in late September, annual family premiums rose 5% in 2019…

AEP Digital Listening Bulletin #1

Welcome to week one of our Fall 2019 AEP Digital Listening Bulletin. In this bi-weekly e-mail, we’ll take a look at the trends, conversations, and themes that we are seeing dominate the Annual Enrollment Period discussion as carriers, brokers, agents and enrollees go through this annual process.

Open Enrollment Digital Listening Bulletin #1

Welcome to week one of our Fall 2019 Group Benefits Open Enrollment Digital Listening Bulletin. In this bi-weekly newsletter, we’ll take a look at the trends, conversations, and themes that we are seeing dominate the group benefits discussion as many carriers, brokers, heads of HR, and employees go through open enrollment season.

MarketBridge Insider, FinServ Edition (March 2019)

In this month’s Financial Services newsletter, we share where disruptors are focusing their innovation, and how legacy players can successfully respond…

MarketBridge Insider, Tech Edition (March 2019)

In this month’s Technology newsletter, we share where disruptors are focusing their innovation, and how legacy players can successfully respond…

MarketBridge Insider, Tech Edition (January 2019)

A new year is off to the races for Sales and Marketing executives at High Tech companies, all of whom are pushing the limits to lead the pack in gaining share in Cloud, Big Data, IoT and other exploding spending areas. And we’re here to help with insights and ideas…

MarketBridge Insider #7

In 2019, Go the Last Mile Issue #7, December 10th, 2018   Entering 2019, the rules of growth are changing… We increasingly see both enterprises and emerging growth companies “rebalancing their sources of growth.” The heavy investments in new customer acquisition (expensive and time-consuming) are being steadily shifted toward retaining, up-selling, and cross-selling within the […]

MarketBridge Insider, FinServ Edition (November)

Hope you had an enjoyable Thanksgiving break and a chance to relax! Now that the sprint is on toward year-end, we thought we would look ahead to 2019 and the coming B2B Payments wave. Despite the rapid increase in consumer payment options and adoption over the last several years, the B2B payments market has been […]