It’s 5pm. Do your know where your customers are?
Real-Time Intelligence
Retailers, distributors, and resellers all face a common existential threat. Right now, there’s a product manager in Seattle figuring out how to take your business. Stay one step ahead by providing the customer value that only comes with expert human intelligence.
Predictive Customer Analytics
By the time you know a customer is gone, they’ve been gone for months. Deploy predictive models to anticipate customer defection (and loyalty) before it’s too late.
Playbooks and Training
Translate insights and analytics into in-store impacts with actionable last-mile content and training
How MarketBridge Can Help
In 1998, we wrote the book on distribution channels (The Channel Advantage). Since then, we’ve worked with hundreds of retailers, value-added resellers, industrial distributors, and specialty companies to better understand their customers, and translate these insights into actions in-store and online.
Services Tailored for Retail
- Associate Enablement and Training
- Customer Segmentation and Personas
- Customer Lifetime Value Optimization
- Consumer Deep-Dives (Ethnographies)
- Utility Analysis
The Power of Personas
I’ve always been intrigued by the ability of an effective coach to enhance the skills of a highly successful athlete. How do you motivate a decorated veteran li …
Times They Are A-Changin’… Especially for Retailers.
Every 20 to 30 years Retail goes through a seismic change that transforms the way in which we engage and service our customers. There was the shift away from th …
We Can Help Breakthrough
Bridging your data, technology, and consumer experiences.
Subscribe to Our Newsletter
Fresh insights to power your go-to-market every month.
Read Our Latest Content
Read our best content on data-driven go-to-market strategy.